Welcome to BLAAUW! Firstly, you're probably wondering how to pronounce our Dutch name, it rhymes with 'WOW' and translates to 'BLUE' though it is not the traditional spelling, it just makes us that little more unique!
The womens swimwear label has been lovingly created in Perth Western Australia and is now based in Melbourne Australia, here you will find a stunning curation of swim, resort and active wear pieces for a variety of body sizes and shapes. Get in quick, each piece is handmade in limited quantities.
As a one woman run business I take the brand to various market stalls around Australia during the summer months, to find out where you can find me popping up next, check out the blog!